The 5 Biggest Digital Marketing Trends
Online marketing is a large component of marketing for many small businesses. There are many aspects to digital marketing that you'll want to consider for your business. Here [...]
How to Use Chatbots for Your Business
In the last year, chatbots have exploded. A chatbot, short for chat robot, uses artificial intelligence to imitate a conversation with people. One place they have exploded is [...]
Can Your Business Survive a Disaster?
As business owners, we want to remain optimistic about our business's future. But anything can happen, and we need to be prepared. Good business owners consider all the risks [...]
The Death of the Performance Review
If you have employees, you probably also have a process to help them understand how they are doing on their job performance. There’s a new trend in [...]
Check Your Small Business’s Vital Signs
At a doctor's visit, the first thing the nurse does is check your vital signs: your temperature, blood pressure, pulse rate, and respiration rate. These basic measurements are the [...]
The Marketing Numbers You Need to Know
Two very important skills for entrepreneurs to master are marketing and finances. Understanding the numbers behind marketing requires both, and doing so will give you an even more [...]