Spice Up Your Marketing with a Story
One of the ways to impact your marketing is by adding stories. Everyone loves a story, and stories are more memorable compared to almost any marketing copy. [...]
How to Write Your Mission Statement
Mission statements are not just for large corporations. In fact, as an owner of a small business, you can benefit from going through the exercise of writing [...]
Is It Profitable to Blog?
One of the many online marketing options available for businesses is blogging. A blog can act as a company’s daily newspaper, letting customers and followers know the [...]
The Power of Influencer Marketing
One of the hottest buzzwords in marketing this year is influencer marketing. Influencer marketing uses key people in thought leadership positions to spread the word about your [...]
What to Do With Past Due Accounts
If you perform a service or ship a product before you get paid, then you likely have a balance in your accounts receivable. When customers pay when their [...]
The 5 Biggest Digital Marketing Trends
Online marketing is a large component of marketing for many small businesses. There are many aspects to digital marketing that you'll want to consider for your business. Here [...]